Electronic advertising, direct marketing and commercial communication of a more general nature are on the rise.
This includes sending e-mail advertising messages as well as publishing an (personalised) advertisement or a promotional text on a website. The law has imposed requirements on the aforementioned, particularly on sending unsolicited communication. But rules equally apply to a “simple banner” or an advertisement on your website.
The rules concerning unsolicited communication, in particular, raise certain questions. Are you still allowed to send direct mail? When do you need to seek consent? And what should you do if a recipient no longer wishes to receive your newsletter?
Legal ICT can not only help you comply with current legislation, we can also help you comply with the upcoming EU ePrivacy Regulation. We can make sure that the legality of your business operations is future-proof.
WOULD YOU LIKE MORE INFORMATION?
Send an e-mail to: email@example.com or call us at: +32 (0)2 535 77 55. You can also use the form below: one of our legal advisors will get back to you very soon.
Our IT Lawyers specialise in recognising legal risks and can help your organisation to comply with applicable laws and regulations.
Webshops, hosting businesses, in fact all Internet service providers must comply with specific legal requirements.
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